Valid USA provides a suite of emarketing services to deploy extremely large volumes of emails, with unique identifiers integrated into existing customer databases for added insight into customer behaviors. We will help you communicate the most relevant messages to your customers, at the appropriate time, and in a way they prefer.
Email marketing is a regular part of our direct marketing suite of services which can be integrated back into the database for added insight into customer behaviors. We have state of the art equipment and technical expertise to perform email broadcasts through our proprietary system. Our email delivery system can send emails as html, text only and/or multi-part. We also perform important A/B testing to evaluate items such as: subject lines, creative versioning, and the day & time messaging is delivered to optimize your results.
We provide some of the highest successful email delivery rates in the industry. In fact, one of our clients was evaluated as part of an independent research study benchmarking email delivery rates and experienced a delivery rate of 99%, which was well above the study’s average of 79%.
We are fully CAN-SPAM Act compliant and provide e-mail broadcast services to opt-in lists only or lists with full owner approval (no spam). We are diligent in managing and honoring all opt-out requests through unsubscribe/email preference pages, and work hard to maintain positive relationships with the major ISPs to prevent and/or resolve delivery issues quickly to ensure your emails will make it to the target audience.
One of the many benefits of email marketing is the ability to precisely track and measure results. Valid USA provides full online reporting. In real time, you can see how many emails reached their destination or bounce-backed, as well as the number of emails that have been viewed, which links have been clicked and how many times. This information can then be used to strategically drive future e-marketing efforts.
Customer Specific Barcode Generation
For clients who want to send coupons via email, we provide a proprietary solution that generates unique, customer specific barcode images and places them directly into email coupons. The barcodes can be captured during purchase transactions and are then linked back to a specific individual in the database giving clients an important view into their customer behaviors and responses.
We also offer web hosting services for surveys, landing pages, opt out pages, contests, and more. We tie in additional web services, such as real-time address standardization and email domain validation, to ensure quality data capture. In most cases, data from the web pages is captured and added into your marketing database to help keep it up to date and relevant for future email campaigns.
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